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Good things in Italy

Europ Assistance Roadside Assistance Apple iPhone app

There’s More to Italy than Berlusconi and Bunga Bunga

While Silvio Berlusconi battles against communist judges which aren’t and coups which don’t exist, other Italians, people like Michele Petrilli and Cristina Triola are getting on with their lives and their jobs. And they are innovating.

Take, for example, Europ Assistance’s made in Italy new baby: Roadside Assistant, an innovative new and free application for iPhones and iPads which is to be launched in the next few days in Italy.

Luigi Centenaro

A Question: What Are You?

With my marketing and media relations English classes at the business school where I work, after a few lessons, I hit them with a seemingly very simple question, which flummoxes most of those in the room. That question is “What are you?”. It elicits any number of responses, and leads to many puzzled faces when I say, “Yes, true, and…”.

After several attempts, some of those in the classroom cotton on to what I’m looking for – remember these are marketing and media relations masters, but I also ask the students on other master courses the same question – usually around the time they are being prepared for job interviews designed to test their levels of English.

So what is the answer to this innocent sounding question? And what has this got to do with Italy?

Italians – Masters of Quality and Quantity

Ray Lamothe of Tuscan Enterprises made an interesting comment while I was spending some time in his company down on his hilltop Casamonti farm in Tuscany this summer. Ray said that Italy is good at the mass producing quality items.

Burgers in Tuscany – Mac Dario, Panzano in Chianti

My Tuscan experience continued today with a visit to a burger joint in Tuscany. Only this was no ordinary burger joint, it was Mac Dario in Panzano in Chianti, which is run by Italian restaurateur and butcher extraordinaire, Dario Cecchini.

How to Find a List of the Most Beautiful Villages in Italy

Italy has an almost endless number of beautiful villages. Many are unspoiled medieval villages situated on hilltops, others are dotted along Italy’s coastline, and some are tucked away in Italy’s many mountainous corners. The choice is nothing short of bewildering. Luckily there is a list.

Italy’s Coop Tops CSR Tables in Europe

Finding something positive to say about Italy these days is not that easy, so reading that the Italian Coop supermarket chain came out on top in Europe in terms of corporate social responsibility, was a pleasant surprise.

CapoSud Magazine – Raising Cultural Awareness in Italy

In that land of contrasts which is Italy, at one end of the spectrum, we have the Lega Nord which has been labelled as being xenophobic, right wing, and racist, and despite attempts to water down this impression, most probably is, and then we have socially aware politicians, such as Nichi Vendola, the president of the southern Italian region of Apulia, who are genuinely working to make the world a better place.