Design: Salone del Mobile 2012 Preview: Part one

It’s nearly that Salone del Mobile home furnishing and design fair time of year again in Milan, Italy and as a designer I’m excited to say that I’ll be attending the 2012 event personally. I’m really looking forward to catching up with old friends and making some new ones too.  Il Salone is a great […]

Italian Design Interview: Elisa Pardini of Elips Design

For this edition of Italy Chronicles’ regular interviews with Italian designers, resident Italian design commentator, Paolo Feroleto, interviewed Elisa Pardini, a young Italian architect/designer based in London who is working on some exciting projects, one of which has attracted plenty of favorable attention. Elisa Pardini is the founder of Elips Design, and here’s the conversation she […]

Memphis Design Influenced Clocks

Following on from what has proved to be a very popular article on the Memphis design movement I would like take a to look at how it has influenced modern design in specific areas – in this edition, Memphis inspired clocks. During the short life of the movement, Memphis members experimented with bright colors, shapes […]

Italian Design Interview with Laura Fiaschi of Gum Design

Wine Glasses by GumDesign

For this edition of my regular trips into the world of Italian design, I interviewed Laura Fiaschi, a partner of design firm GumDesign which is based in Viareggio, Italy. Paolo: Laura, can you tell me a little about your studio? Laura: GumDesign was founded in 1999 by myself, Laura Fiaschi and by Gabriele Pardi. We […]

The Fiat 500: An Italian Design Classic

One Cheeky Pop Art Fiat 500

In this edition of my Italian Design Classics series, I am going to take a fast-track look at an undisputed icon of Italian design: the Fiat 500. Here’s the 500 story, from its conception to the re-launched contemporary version of this Fiat classic which is on roads now. Originally designed by Dante Giacosa in 1957, […]

An Interview with an Italian Designer – Daniele Saguto of Grafco

Zero poster by Grafco

This edition of my regular exploration of the world of Italian design features a chat I had with Italian designer Daniele Saguto, a director of the Grafco design agency in Italy. Paolo Feroleto: Tell me about your design career to date. Daniele Saguto: I started my graphic design career in the late 90s, encouraged by […]

Italian Design Classic: Campari Soda ‘cone’ bottle

Campari Soda Bottle Lamp shade

Following a recent chat with design writer Michaela ( in which we discussed the Italian Futurist movement, I thought I would use this article to take a look at an iconic example of Italian design by Futurist member Fortunato Depero: the Campari Soda ‘cone’ bottle. Depero expressed his creativity in many forms; as a writer, […]

Italian Design Feature: Up and Coming Italian Designers – Part 2


In this, the second part of my series on up and coming Italian designers, I am going to tell you about some more talented, but lesser known designers. The designers in question have been producing interesting work both independently and with some of the giants of Italian design, as you will discover. Maddalena Casadei Maddalena […]

Italian Design Feature: Up and Coming Italian Designers

Studioklass Folding Sunglasses

In this edition of my regular look at the world of Italian Design, I want show off the work of a few less well known Italian designers who are managing to make their mark within various design circles. The Salone de Mobile which took place in Milan over a few days in April gave a […]