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Sausage Crisis!

My good friends at the 4-4-2 pub in Milan, as I have mentioned before, are about to launch their full English breakfast. The launch is planned for the 28th and 29th of October, 2007. But the 4-4-2 has a problem, a big problem: that is they have no good frozen English sausages to serve up with their inaugural English breakfast. Alessandro the landlord urgently needs a supply of good frozen English sausages.

If you think you can help him out, and you happen to be an English sausage manufacturer who would like to enter the Italian market, this could be a great business opportunity. Personally, I think that English style sausages would go down rather well here, with the right marketing, of course. The England brand is strong, and, as an aside, I believe that good quality subtly flavoured English sausages, either fresh or frozen, would sell well here in Italy. This would be a good opportunity to test the market and verify whether Italy is a good market for your products. I believe that Sainsbury’s, the UK supermarket chain, has a link with the Italian supermarket chain Esselunga, so perhaps either could help out.

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You can contact Alessandro, the landlord of the 4-4-2 pub in Milan from the 4-4-2 site, which is here. The 4-4-2’s telephone number is +39 0233101296, and Alessandro speaks English.

Please help resolve the sausage crisis!

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