Everything by Italy Chronicles founder, Alex Roe

Alex Roe, the founder of Italy Chronicles, lives and works in Milan, Italy. When not working on Italy Chronicles, Alex teaches English, translates, writes articles for other web sites and runs training courses. You can hire Alex to write for you.

Guess Whether She’s Wearing a Bra

Guess whether she's wearing a bra

I came across this monster-size Guess ad on a billboard attached to the side of an apartment block in the Via Gioia area of Milan, Italy - not too far from the Lombardy regional council offices. To give you some idea of its size, the ad is around four floors high. Yes, it's prominent! You can … [Read more...]

Pirelli Goes Chinese

Following speculation in Italy press last week, the news is now emerging that Italian tyre maker Pirelli may well have fallen into Chinese hands. Rumor has it that the Chinese have taken control of Pirelli in return for pumping around €7 billion into the business. What is not yet clear is whether … [Read more...]